Gwen Stefani Scores $5.5 Million In Las Vegas Debut

Gwen Stefani
Todd Stefani – Gwen Stefani
Just A Girl

Gwen Stefani has wrapped the opening 12-show run of her “Just A Girl” residency at Zappos Theater at Planet Hollywood in Las Vegas, scoring a Boxoffice take of $5.5 million. With 40,514 tickets purchased, the pop star sold just over 84 percent of the house with tickets priced from $80 to $280, based on reports from Caesars Entertainment, which produced the event along with Live Nation.
The residency launched during the last week of June with shows on June 27, 29 and 30. Stefani performed three shows in each of the following three weeks, closing with a concert on July 21.
The three-time Grammy Award winner joins Jennifer Lopez, Backstreet Boys, Lionel Richie and Florida Georgia Line as a resident artist at the performance venue this year. The Zappos Theater (formerly called The Axis) first got in the artist residency game in 2013 with Britney Spears’ “Piece of Me” show that wrapped at the end of 2017 after 248 dates. Stefani’s production – featuring her solo material as well as hits from her years as the lead singer of No Doubt – debuted with 25 dates booked through next spring.
The “Just A Girl” production is set to return in December for a four-show run leading up to New Year’s Eve (Dec. 27, 29-31). Then in 2019 she will resume on Feb. 27 for a string of nine shows through March 16.
In a charitable tie-in during the residency, Stefani and the event producers are partnering with Cure 4 the Kids Foundation and donating $1 from each sold ticket to the organization. Based in Las Vegas, the non-profit benefits children with life-threatening diseases.
Stefani last toured in 2016 behind the release of her third solo studio album, This Is What the Truth Feels Like. The tour spanned 14 weeks from July to October of that year and covered 27 North American markets. Revenue totaled $9.5 million from 192,013 sold seats at 28 performances, earning the Southern California native the No. 122 ranking on Pollstar’s Year End Top 200 North American Tours. 
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