ASM Global To Operate Bahrain International Exhibition & Convention Centre

The entrance to Bahrain IECC.
Courtesy of ASM Global – The entrance to Bahrain IECC.
Rendering.

ASM Global today announced its recent appointment as managing operator for Bahrain International Exhibition & Convention Centre, scheduled to complete construction in 2022.

ASM Global won a tender process put out by the Bahrain Tourism & Exhibition Authority (BTEA). As the preferred bidder, the company will now manage, operate and program what is set to become the Gulf region’s largest exhibition and convention center.
Its aim is to bolster Bahrain’s position as an international hub for business events. The entire site encompasses 309,000 square meters, with a total build-up area of 149,000 square meters. Once construction is completed in 2022, Bahrain International Exhibition & Convention Centre will offer 95,000 square meters of exhibition space across ten individual halls, a 4,000-seat tiered auditorium, 95 meeting rooms, spaces for royals and VIPs, supported by event organizers’ offices and a 250-seat capacity restaurant.
“The brand-new destination will feature state-of-the-art technology, as well as having the highest level of flexibility to host a range of events from exhibitions and conventions to concerts, live events, weddings, seminars and much more,” the announcement from ASM Global states.
ASM Global APAC chairman and chief executive, Harvey Lister, commented: “We are delighted to have been appointed the operator of what will be a landmark development, which will further position Bahrain as a growing international destination helping to drive growth and create jobs as well as a legacy for the Kingdom. We look forward to working with Bahrain Tourism & Exhibition Authority in creating a brand-new exhibition and convention hub at the heart of the region.”
Iain Campbell, executive vice president, ASM Global – Gulf Region, added: “The appointment as managing operator is testament to ASM Global’s expertise, knowledge and experience in bringing venues to life across the world. Our aim for Bahrain International Exhibition and Convention Centre is to create a venue with its own distinct identity that resonates with MICE visitors as well as the leisure and tourism market that benefits the local economy and enhances the Kingdom’s status globally.”