The September 12-14 all-ages fest will feature three days of rock, reggae and jam bands and arts and craft vendors, as well as plenty of sand since this is one of the only festivals in the U.S. to take place on a beach.

“Some of the biggest, most successful music festivals play in places like the desert and the mountains,” co-producer Jeremy Pemberton said. “Santa Barbara offers something unique: a comfortable, ocean view seat right on the beach. Where else can you relax, sink your toes into the sand, and listen to world class live music on the beach?”

Other names on the lineup include Jackie Greene, Jim Bianco, Iration, Shades of Day, Hoots and Hellmouth, Jesca Hoop and Matthew McAvene.

While organizers Twin Productions will offer 22 VIP Hawaiian-style cabanas next to the stage with private food and drink service, concertgoers seeking a more affordable alternative are encouraged to break out the blankets and beach towels.

Tickets are available at WestBeachFestival.com.