Live Nation Talks Florida Fest

Fort Lauderdale, Fla., city officials are in discussions with Live Nation about staging a two-day music festival at the beach that would take the place of the discontinued Air & Sea Show.

The proposed festival – expected to draw about 20,000 concertgoers per day – would feature top-name acts at a reasonable price, possibly scheduled for Memorial Day weekend or another holiday next year, according to the South Florida Sun-Sentinel.

"We’re talking about global, world-class superstars playing for free or 40 to 50 bucks for a weekend pass, which we think would be pretty spectacular," Live Nation exec Mike Luba told the paper.

City commissioners will need to get public input as well as discuss funding options and other details before a decision is made, which could be by September, the paper said.

The free Air & Sea Show, which featured performances from all five branches of the U.S. military, ended its 13-year run last year because of rising costs and a lack of sponsorships.