They’d Love To Change The World

Akon and Peter Buffett, the duo behind the antislavery collaboration, “Blood Into Gold,” relaunched a Web site today dedicated to solving some of the world’s most pressing problems.

It’s called, and it’s about a vast array of social issues facing everybody today. Serious stuff like poverty and economic development, empowering girls and women, HIV/AIDS, and environmental sustainability and clean water. will focus on human trafficking now through April, and will feature several non-government agencies, including Alliance to Stop Slavery and End Trafficking (ASSET), Polaris Project, Somaly Mam Foundation, United States Fund for UNICEF and Anti-Slavery International.

The site is powered by, which hooks its users’ causes with donors and appropriate and qualified charities. Created by Blastoff Ventures, is closely aligned with the non-profit Network for Good for all donor transactions.’s goal is to “empower millions to raise billions.”

While Akon is well-known in the hip-hop world, you might not be equally familiar with Peter Buffett, but chances are you know his work. The artist has been making music for more than 28 years, created many of the original MTV bumpers, and was responsible for many musical peaks in the “Fire Dance” scene in the 1990 flick “Dances With Wolves.”

Along with his involvement with, Buffett recently became a member of the YourCause advisory board.

“We hope that we’re able to provide the type of online resource that has the power to change lives,” Buffett said.

“With our new re-launch, truly answers the title question with a ‘yes.’ There IS something you can do and here’s how.”

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