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KISS For Luck
It’s all part of a licensing agreement between the band and the New Mexico Lottery with the scratchers locking down a place in KISS history as the first-ever lottery deal for a band that’s slapped its image on everything from coffins to condoms.
“KISS learned a long time ago that you can’t win unless you’re in the game,” the band said in a statement. “The New Mexico Lottery and the students that directly benefit from the sales for KISS Scratchers are already winners by becoming the first state in the country to offer a game with ‘The Hottest Band On Earth.’
“The New Mexico Lottery wants to rock its players’ world and KISS is just the band to make that happen. Not only do the New Mexico Lottery fans get the greatest band in the history of rock and roll, they have a real chance of getting lucky with KISS.”
The KISS scratchers offer more than one way to win. Of course, the primary game involves scratching the front of the tickets to see if the numbers revealed match the predetermined numbers for a win.
But holders of losing tickets also have a chance, appropriately called the KISS 2nd Chance Drawing, where players submit their tickets for a chance to win a trip to see and meet the band when it plays Phoenix Sept. 24. So there’s more than one way to pursue your lottery dreams in New Mexico with KISS.
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