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Animal Collective Summoned For Jury Duty
Although Justin Bieber’s “Baby” may be the most watched video on YouTube, that doesn’t mean it’s necessarily Guggenheim Museum-worthy. Or is it? That will be up to the museum’s YouTube Play jury, which is lending its two cents to help select the top 20 videos for a creative video exhibition.
The New York museum and YouTube announced the jury today with psychedelic pop band Animal Collective at the judging table along with performance artist Laurie Anderson and filmmaker Darren Aronofsky. The jury also includes visual artists Douglas Gordon, Ryan McGinley, Marilyn Minter and Takashi Murakami; artists and filmmakers Shirin Neshat and Apichatpong Weerasethakul; and graphic designer Stefan Sagmeister.
Photo: AP Photo
Posing for the camera in New York City.
“We will be looking for work that will test, elevate, and experiment with video as it is manifest online,” said Nancy Spector, the jury chair and Deputy Director and Chief Curator of the Solomon R. Guggenheim Museum. “We are less interested in what’s ‘now’ than in what’s next.”
The Guggenheim describes the exhibition, which is a collaboration with HP and Intel, as the “world’s most inclusive biennial of creative online video.”
Students, amateur video makers, artists and creative professionals are invited to submit videos to YouTube Play including animation, motion graphics, narratives, non-narratives, documentaries and music videos.
Since June 14, more than 6,600 videos have been submitted to YouTube Play. There’s still time to get your videos in with the deadline set for July 31 at 12 p.m. PDT.
The Guggenheim will prescreen a short list of up to 200 videos before handing over the decision to the YouTube Play jury. Animal Collective and the rest of the panel will then narrow down the short list to roughly 20 videos that “they deem the most creative and inspiring, regardless of genre, technique or budget.”
The 200 or so short-listed videos can be seen on the YouTube Play channel beginning in September. On Oct. 21 the final 20 selected videos will be revealed on the YouTube Play channel. A celebratory event presenting the creators of the videos and their work will be held that same day at the Guggenheim Museum. The videos will then be on display Oct. 22-24 in the Tower 2 Gallery of the museum, in addition to being on view at the Deutsche Guggenheim, Berlin; the Guggenheim Museum Bilbao; and the Peggy Guggenheim Collection, Venice.
Click here for YouTube Play’s channel.
Click here for the Guggenheim Museum website.