Ticketmaster Taps Tawn Albright To Oversee Specialized Ticketing Solutions For Clubs & DIY Events

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Knitting Factory Concert House in Boise, Idaho.

Tawn Albright has joined Ticketmaster as executive vice president, where he will lead the growth and expansion of the company’s specialized platforms, including the TicketWeb marketplace that focuses on clubs and small venues and Universe, Ticketmaster’s DIY ticketing platform.

Based in Nashville, Albright will report directly to Ticketmaster President Jared Smith.

Albright joins Ticketmaster from Leaf Group, a publicly traded diversified media and marketplace company where he was part of the executive team that led the company’s turnaround with a focus on corporate and business development. 

Before that, Albright was co-founder and CEO of award-winning digital agency Rockhouse Partners, which was an early pioneer in providing digital marketing solutions for live entertainment venues and was acquired by eTix in 2014.  

He also ran corporate development for Ticketmaster and held development and growth roles with companies such as Cox Communications and The Coca-Cola Company.

“Tawn is another unique addition to our leadership team,” Smith said in a statement. “He has a fantastic background with a proven record of leveraging technology to bring fresh product and service solutions to market in both ecommerce and enterprise software.  There’s no doubt he will help us accelerate an area of our business that is already growing at an impressive rate.”

Albright added, “As we all keep hearing, we now live in an experiential economy where people are yearning for live events. Concerts, comedy shows, cultural fairs, festivals and attractions are more popular than ever before.”

Ticketmaster saw its highest-performing quarter in history in Q1 2018, delivering nearly 60 million tickets according to its earnings report. In Q2 2018, revenue was up an additional 13 percent. 

TicketWeb was developed by Andrew Dreskin, now president of Eventbrite’s music division and who sits on the company’s board of directors, who sold the company to Ticketmaster in 2000 for an estimated $35 million. TicketWeb claimed the distinction of being the first to sell concert tickets online.