Jennifer Lopez, Shakira To Headline Super Bowl LIV Halftime Show

Theo Wargo / Getty Images / Noam Galai / Getty Images – LIV From Miami
Jennifer Lopez (left, pictured at Madison Square Garden on July 12, 2019) and Shakira (right, pictured at Madison Square Garden on August 10, 2018) will headline the Super Bowl LIV halftime show in February 2020.

Jennifer Lopez and Shakira will headline the Pepsi Super Bowl LIV halftime show on February 2, 2020 at Hard Rock Stadium in Miami Gardens, Fla., the NFL announced Thursday.

Pepsi and the NFL teamed with Roc Nation – the Jay-Z-led company that recently teamed with the NFL for live entertainment consultation – to bring the pop stars together for the first time on stage.

“Ever since I saw Diana Ross fly off into the sky at the Halftime Show, I dreamed of performing at the Super Bowl,” Lopez said in a statement. “And now it’s made even more special not only because it’s the NFL’s 100th anniversary, but also because I am performing with a fellow Latina. I can’t wait to show what us girls can do on the biggest stage.”

Added Shakira: “I’m so honored to be taking on one of the world’s biggest stages in the company of a fellow female artist to represent Latinos and Latinas from the U.S. and all over the world – and to top it off, on my birthday! This is a true American dream and we are going to bring the show of a lifetime!”

The duo will give their first interview about the booking during halftime of tonight’s edition of Thursday Night Football, which airs on Fox beginning at 8:20 p.m. ET.

Lopez and Shakira are the first women to headline the Super Bowl halftime show since Lady Gaga in 2017. Other recent female Super Bowl halftime show headliners include Madonna (2012), Beyoncé (2013) and Katy Perry (2015).

In 2019, Maroon 5 headlined the show, with appearances by Travis Scott and Big Boi.

Although Lopez and Shakira enjoyed their commercial chart peaks in the late ’90s and ’00s, both women remain live forces. This year, Lopez grossed $54.7 million over 31 shows, highlighted by a sold-out two-night stand at New York’s Madison Square Garden that sold 28,066 tickets and grossed $5.5 million. (Despite the strong box office showing, news of another nature dominated coverage.)

While Shakira hasn’t toured this year, her mammoth 2018 landed her at No. 39 on Pollstar‘s Year End Top 100 Worldwide Tours Chart – where Lopez ranked No. 52 – with a gross of $40.7 million and the box office highlight of an Oct. 30 show at Santiago, Chile’s Estadio Nacional that sold 51,382 tickets and grossed $3.6 million.

This decade, Shakira also appeared on the chart in 2011, and Lopez appeared on it in 2012, 2016 and 2017.

The announcement comes as Jay-Z and Roc Nation’s partnership with the NFL begins to bear fruit. Earlier this month, the NFL hosted a concert featuring Meek Mill, Meghan Trainor and Rapsody in Chicago’s Grant Park immediately before the Sept. 5 NFL season opener between the Chicago Bears and Green Bay Packers at Soldier Field.

And Lopez and Shakira may not be the last performers announced as part of the Super Bowl’s broader festivities. For Super Bowl LIII, the NFL, On Location Experiences and Anheuser-Busch teamed to stage the first Bud Light Super Bowl Music Festival, hosting marquee performers at Atlanta’s State Farm Arena for the three nights prior to the big game. The concluding evening, featuring a co-headlining bill between Bruno Mars and Cardi B, notched the highest-single night gross in the venue’s history, bringing in $6.5 million.

“We’ve already locked down a bunch of permits to be potentially out on South Beach, which we think would be really fun and phenomenal,” On Location Experiences CEO John Collins told Pollstar in January. “We love the idea of going outdoors in Miami. That’ll give it some additional dimension in terms of feeling like a festival. Maybe operating for longer periods of time, with multiple performances over the course of a full day.”

Added Collins: “We called it the inaugural because we definitely plan on this being a part of the Super Bowl landscape for a long, long time.”