Eleven Seven Label Group Rebrands As Better Noise Music, Signs Five Finger Death Punch & More


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Eleven Seven Label Group has consolidated its labels and will now be known as Better Noise Music. The company has also inked new signings including Five Finger Death Punch, The HU, AWOLNATION, and Atlas Genius. 

An announcement notes that with the rebranding, the company is “emphasizing artist development and diversification while maintaining indie roots.” 
“Better Noise is more than just a music company,” says Better Noise COO Steve Kline. “We are a content company that creates books, films, documentaries, theatrical productions, tours, and television, that provide opportunities to reach audiences in unique and impactful ways. We’re more than a record label, we develop and nurture artists and bands.”
As for diversification, the company is expanding genres with Better Noise Nashville signing country music artist Cory Marks. Better Noise International has signed Bang Bang Romeo (U.K.), Bleeker (Canada) and Atlas Genius (Australia).
Better Noise Music’s roster includes Mötley Crüe, Papa Roach, Dirty Heads, Bad Wolves, Fire from the Gods, Nothing More, Escape the Fate, Sixx: A.M. and HELLYEAH. The company has offices in New York, Los Angeles, London, Berlin, Toronto and Sydney. 
Five Finger Death Punch
Amy Harris / Invision / AP – Five Finger Death Punch
Five Finger Death Punch rocks the Louder Than Life Festival at Champions Park in Louisville, Ky., Sept. 30.
Outside of music, the company’s ventures include its involvement with the Netflix film “The Dirt” and a Broadway musical based on “The Heroin Diaries” by Nikki Sixx, along with podcasts, audiobooks and books such as Debbie Harry’s memoirs.
Eleven Seven Label Group was founded in 2007 by industry veteran Allen Kovac, including the imprints Five Seven Music and Better Noise Records. Kovac – who was honored by Richard Branson with the Innovator Award at the Association for Independent Music (AIM) Awards in September – heads up management company Tenth Street Entertainment., which boasts clients such as Blondie, Five Finger Death Punch, Mötley Crüe, Hellyeah and Papa Roach.  
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