Brooklyn Made Partners With DICE

– Brooklyn Made + Dice

Promoter Brooklyn Made has entered into an exclusive, multi-year partnership with ticketer and music discovery platform DICE.

The deal encompasses all concerts at the historic United Palace theater in NYC, as well as other yet to be announced venues.

“DICE is the perfect ticketing partner for Brooklyn Made,” Brooklyn Made founder Anthony Makes said in a statement.  “When I started this company, I began working non-stop on building a better experience for both the fans and the artists we work with.  DICE shares our vision that the old systems are antiquated and not fan friendly.  We’ve seen first-hand how great their systems are with their work on Primavera Sound and their venues overseas.  We know our fans are going to love this. We look forward to growing our partnership in the years to come.”

A mobile-first ticketing app, DICE promises to bring its anti-scalping technology and music discovery algorithm and data analysis to Brooklyn Made shows.

DICE has been making major moves in New York, as the company also recently announced an exclusive partnership with Elsewhere in Brooklyn. DICE also recently announced another partnership with London-based record store Rough Trade in December. Prior to that, it declared its partnership with Primavera Sound in 2019, as the megafestival committed to go fully mobile. The company also launched in Australia and Italy in 2019.

Brooklyn Made recently added Charlie Adler as its head of booking.