Midnight Agency Launches In Canada

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 – Nick Middleton

Grant Paley and Nick Middleton have joined forces to create Midnight Agency, a new boutique agency based in Canada.

Clients include Chali 2na of Jurassic 5, DJ Shub, The JB’s, The Funk Hunters, The Librarian, Dwayne Gretzky, Five Alarm Funk and more. 
The agency is placing a major emphasis on boosting its artists’ digital presence, live touring, Twitch partnerships and streaming opportunities, and the agency also counts Twitch streamers like JessU, Pyka, Guns, and The Funk Hunters as its clients.
Middleton will have the title of CEO while Paley is taking the title of president. Paley previously worked with Paquin Agency. Middleton owns and remains CEO of Westwood Recordings. 
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 – Grant Paley

“We are once again witnessing a major shift in the agency landscape – a return to boutique, independent, artist-focused companies charged with creating new opportunities in both the digital and live markets,” Middleton said in a statement. “We are proud to be the first new independent agency to launch in Canada since COVID-19 suspended live music. Midnight is about taking back control for our artists, building new revenue streams, and navigating the ever-changing demands of how to deliver art and shared music experiences in a post-COVID era.”

Paley added: “After many years working to just find the gigs, I felt compelled to create an agency where working with an artist to fulfill their vision was a top priority. I really missed being a creative person. Our roster at Midnight Agency represents some of the most forward thinking, diverse and technologically savvy individuals I’ve ever met. I look forward to pushing the boundaries with them and changing the way live music experiences integrate with today’s fast moving online platforms and strategies.”
The agency officially opens today, April 6.