Features
Goodlive And Live Base Anounce Partnership Around Splash! Festival Germany
Alexander Prautzsch/picture alliance via Getty Images – The main stage of splash! in 2019, the last time it took place.
Germany’s most famous hip hop event takes place on the Ferropolis peninsula near Gräfenhainichen.
German promoter Goodlive and UK-based booking agency and club promoter Live Base announced a strategic partnership to deliver international hip hop artists to the German-speaking market and the country’s premier hip-hop festival, splash!
Splash! is set to return after an involuntary two-year downtime, and make the most of it by expanding to two weekends, June 30-July 2 and July 7-9.
The confirmed lineup includes A$AP Rocky, Roddy Ricch, Skepta, Ski Mask The Slump God, Badmómzjay, Bia, Boloboys, Ferg, Fivio Foreign, Gunna, Jack Harlow, Juju, Katja Krasavice, K.I.Z, Lil Uzi Vert, Luciano, Lugatti & 9ine, Nura, Pa Salieu, Playboi Carti, and more.
Live Base, which is entering their 20th anniversary this year, has built a reputation in producing events, brand deals and building a global network across music, fashion and lifestyle.
Artist and events Live Base has connected in recent years include Bruno Mars at Cannes Film Festival, A$AP Rocky at F1 Monaco Grand Prix, Pusha T at a the 2019 presentation of the collaborative collection by Tommy Hilfiger and Lewis Hamilton in Milan, or the after parties of Drake’s tours.
– Amer Nawaz.
Founder of Live Base.
Commenting on the Goodlive partnership, Live Base founder Amer Nawaz said, ‘We’re delighted to have this unique opportunity with an iconic brand who are embedded in the DNA of Germany’s youth. We have our fingers on the pulse, always. We thrive upon obstacles and are energised by the challenges ahead. With our experience, knowledge and relationships, we can’t wait to deliver Europe’s premier hip-hop festival!”
Mirko Roßner, managing director Goodlive and founder splash! Festival, addedd, “We are very happy about the new cooperation with Live Base. Our aim is not only to present our guests with the ‘strongest line-up’ of the year, but also to strengthen the involvement of the artists on all levels.
“This allows us to respond to the individual wishes of artists both nationally and internationally and to work together beyond the live area. Amer and his team are an ideal fit for Goodlive due to their experience and positioning as an independent partner.”