Outback Presents named former Cox Media Group marketing executive Mark Turcotte as Senior VP of Marketing.
“This is a landmark moment for Outback Presents,” notes Outback Presents president Mike Smardak. “Mark will be instrumental in fostering success with our artists, managers, agents, venues and brand partners. I’ve known Mark for over 25 years and it has always been a professional goal of mine to find a way to work with him. I’m excited that we’ve found the opportunity and am looking forward to great potential in our future.”
Turcotte began his career as a professional musician in Syracuse, NY, moving into media in 1987 and becoming an award-winning promotions and marketing director.
“My dream since first getting into the business is to help bring joy, through music, comedy and performance, to diverse audiences and to make sure the artists are given the respect and consideration they deserve in marketing their shows,” Turcotte said. “All my life I’ve been in the business of filling seats, whether in a theater or on a program log. Either way, I’m not satisfied unless there’s a line of people waiting for a seat to open.”
Turcotte begins his new role at Outback Presents’ North American Nashville headquarters effective July 18. Reach him via email at [email protected].