M3F Festival Partners With Psyko Steve Presents For Talent Buying In 2025

M3F Festival, the Phoenix, Arizona, non-profit festival that turns all proceeds over to local charities, has partnered with Psyko Steve Presents to lead talent buying for its 2025 event.

Stephen Chilton, owner of PSP, and Jeff Taylor, PSP’s General Manager, will handle the talent buying. They will report directly to M3F founder John Largay. This collaboration aims to enhance the festival experience by curating a diverse and exciting lineup that honors M3F’s rich history while also continuing to attract new audiences. 

M3F Festival will take place once again in Phoenix’s Steele Indian School Park. Formed in 2004, M3F (formerly known as McDowell Mountain Music Festival) exists as a 100% non-profit festival dedicated to directly supporting Arizona’s local community. 

The festival has grown from a 2,000-capacity event to a 15,000-per-day experience, attracting music fans from across the U.S. while maintaining its commitment to charitable causes. Over the years, M3F has donated more than $6 million to local charities, focusing on arts, community, education and the environment.

“We’re thrilled to celebrate 21 years of bringing music to Phoenix, and our partnership with PSP ensures we continue this journey, creating unforgettable experiences through music and community. Together, we’re not only raising money for charity but also ensuring that we give back, making a meaningful impact” said John Largay, M3F Festival Founder. 

Psyko Steve Presents produces more than 700 concerts annually, ranging from club shows to festivals like 8123 Fest and ZONA Music Festival. Chilton also owns The Rebel Lounge in central Phoenix. 

“I have always had a lot of respect for the work M3F does for charity in Phoenix, and for what a great job they do producing a consistently great festival,” Chilton said. “I first went to the festival in 2009 to see The Flaming Lips, and have returned as a fan every year I could since then. We’re thrilled to bring our team’s expertise to M3F, and we look forward to curating another great lineup for 2025.” 

In addition to the booking partnership, M3F recently appointed Damon Scott of Rattle and Rum as Director of Operations, teaming up with the Festival and Charity Manager Rachel Blanchard. Scott has a long history with the festival; Rattle and Rum has been responsible for bar services for the last several years. Chris Norwood of Elemental Experiential has been selected to handle sponsorship sales. Norwood also handles sponsorships for Dusk Music Festival and Pure Imagination Festival.