Pirritt Promoted By LN

Live Nation has promoted Eric Pirritt to president of the Colorado and Rocky Mountain region, the company announced June 20.

Pirritt has served as senior VP of the region and will continue reporting to Live Nation Concerts co-president Bob Roux.

Pirritt’s expanded role will include oversight of Live Nation’s regional booking, marketing and promotion, and he will continue to oversee operations in the region including booking Denver’s Fillmore Auditorium and Comfort Dental Amphitheatre.

“Over the past four years, Eric and his team have done a remarkable job booking superstar talent and developing artists in one of the best concert markets in the country,” Roux said in a statement. “Eric’s talent as a booker and leader, fully steeped in the market, makes him the perfect person to manage and grow our business in the region.”

Prior to joining Live Nation, Pirritt promoted concerts for AEG, the Fox Theatre, Bill Graham Presents as well his own ENDIT! Presents.